The national economy may be slow, but the ice cream business is buoyant

Some 60 brands will participate this weekend at the Festival del Helado Artesanal in Antigua Aduana (Old Customs Building), while during the last month and a half, four innovations in the ice cream sector generated a strong reaction in the market, measured by the responses to the reports on the subject in La Republica.

The total reach was more than 1 million, according to Google Analytics, with the engagement – clicks, shares, likes and comments – of almost 100,000.
As for the ice cream fair, for its part, it will have the participation of several well-known brands, such as Paleteros, Da Noi and Vegalicious.
The trade fair takes place on March 16 and 17 from 10 am to 8 pm. More information on Facebook.

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